When Noa Choritz was diagnosed with breast cancer, she quickly discovered she was not alone, and that there were many other families in the community confronting serious illness. But government and other social service assistance had neither the capacity nor the resources to address much-needed psychological support for immediate family members who are also affected when a mother or father struggles with a significant or life-threatening health issue. That’s when nine-year-old Efrat resident Azi Ginsberg came up with the truly epic and inspiring idea to get kids helping kids, and families helping families, across our community.


Launched in 2017, The Efrat Annual Shoko Run for Kids raises critical funds to support the psychological needs of families facing cancer and other serious health-related issues. Why the “Shoko Run”? Because this kids-only marathon is not your regular race to the finish line! At every quarter of the one-KM race, our mini-marathoners gobble down a bag of Shoko, Israel’s favorite childhood staple, making this a marathon a real feast for the feet! 


Now heading into our fifth year, 'The Shoko Run,' has supported countless families confronting a range of health crises across Efrat. Donate in support of this much-beloved family event in our community or make a donation directly to the Fund to assist a family in need.


If you are interested in becoming a private, foundational, or corporate sponsor of the Shoko Run by making a significant financial gift, or providing an in-kind donation for the event’s needs, please reach out to us at Full sponsorship of $5,000 supports 300 participants.